Microsites

Microsites

Our quick-to-market solution for engaging audiences

Add value to your brand by driving visitor traffic to a customized Wiley microsite – an immersive experience with high-quality, authoritative content. With over 1,500 journals, 14,000 books, hundreds of reference works, trade magazines, databases and laboratory protocols at your disposal, there’s virtually no limit to the possibilities.

What’s more, a microsite is a quick-to-market solution – opening doors to your target demographic amongst the 19.5 million experts who consult our journals online each month and generate over 170 million monthly ad impressions. Build your microsite user base by targeting your audience using valued Wiley contacts – that’s hundreds of thousands of engaged registered users.

Get online quickly, as well as on time and on budget

Our dedicated project management and site developments teams will work with you to achieve a quick turnaround – involving you as much as you wish throughout the build process

Manage your content to match marketing goals

Through our easy-to-use content management system

Capture targeted lead generation data

By encouraging registrations for video, flash, text and audio files plus poll and survey content

Design your site around proven templates

Drawing on the expertise of our user experience team that’s refined, prototyped and tested our entire microsite offering. For our industry business websites we offer tailored templates for easy to build microsites

Measure exposure and engagement

Using comprehensive website analytics to guide and shape your marketing strategy

Basic microsite features

Choose from basic templates that share key features including:

  • Key word search
  • Registration page
  • External news feeds
  • Website metrics
  • Social media integration
  • Advertising positions
  • Mobile optimization

Options include:

  • Video abstracts
  • Author interviews
  • Meeting reporter
  • Interactive webinar
  • Custom content development

Custom microsites are also available.

Contact us to find out how microsites could help engage your target audience and drive your brand marketing strategy.